and Telecinco to co-produce shows, a relationship that lasted until 1994. In 1990, Silvio Berlusconi Commnucations entered into a partnership with DIC Enterprises and having SBC subsidiaries Reteitalia, S.p.A.
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Television area was called RTI and became established with three national analogue networks, supported by an advertising sales company, Publitalia '80, that exclusively collects advertising for all three channels, and two other companies, Videotime, that manages TV technology and production activities, and Elettronica Industriale that guarantees signal distribution through the management of the broadcasting infrastructure.
Canale 5 was subsequently joined by Italia 1 (bought from the publishing group Rusconi in 1982) and Rete 4 (acquired from Arnoldo Mondadori Editore in 1984). Mediaset's story began in 1978, with Telemilano, a local Milan-based broadcaster that became Canale 5 two years later and began broadcasting nationally.
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In addition to its domestic television interests, Mediaset also operates a series of news, entertainment and sport websites owns the film production company Medusa Film. ĭue to their proximity to Italy, other countries including France, Croatia, Switzerland, Spain, Greece, Albania, Malta, Monaco, Montenegro and Slovenia also receive Mediaset broadcasts. The company currently has three main television production centres, in Milan (Segrate, Cologno Monzese) and Rome. After merging with various local broadcaster to form the Canale 5 syndication, much production was moved to Cologno Monzese, where the infrastructure of the former Telealtomilanese was present. Many of its studios are located in the Milano 2 area of Segrate, a municipality bordering Milan, where broadcasts of local station TeleMilano (now airing nationally as Mediaset's Canale 5) began in 1978. Mediaset's headquarters are in Milan, Lombardy. Founded in 1987 by former Italian prime minister Silvio Berlusconi, the group competes primarily against the public broadcaster RAI, the privately owned La7 and (through Sky Group Limited) Comcast's Sky Italia. The company is controlled by the holding company MFE - MediaForEurope. Mediaset Italia S.p.A., also known as Mediaset in Italian, is an Italian-based mass media company which is the largest commercial broadcaster in the country.